I know it's not all that clear what the #wearewarriors commercials are all about, especially after watching only the first of these videos (starring Bogut and Kent Bazemore up above). However, I did some diligent googlin' and here are some informative deets from nba.com:
The “We Are Warriors” marketing campaign was created last season and is based on the concept that we ALL are Warriors, and everyone contributes to the success of the team. For this season’s television commercials, the Warriors held an open casting call on August 23 at the team’s practice facility, inviting fans of all ages and types the opportunity to show how much they love the Warriors. Fans selected to participate in the team’s commercial shoot were able to work side-by-side with Warriors players on the court and in other various settings that the players encounter every day.
So based on the first commercial, I've learned that the Warriors have some fans who hold down a really low stance on defense and look tiny next to NBA players. I think there was a really big missed opportunity in choosing to make Bogut the funnyman when Kenneth Bazemore seems to be the one with the natural gifts as a comedian.
The makers of this series did a better job with the second #wearewarriors video, released this afternoon. It stars Klay Thompson showing that he is a pretty awkward celebrator.
Overall, I'm liking the direction in which this series is going. If we started with a 'haaaaah' at Bogut abusing a grown man in the post, Klay and his goofy hand guns was a definite 'heeeheee'.
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